Hi, I’m Warren Oberholser. I’m a realtor in the East Bay Tri-Valley area in Northern California. My goal is to help both buyers and sellers get maximum results for one of their biggest investments, their home.
Maybe it’s Black Friday, Small Business Saturday and Cyber Monday that leads shoppers to believe that winter, in its entirety, is bargain-shopping time.
It certainly opens the door to a season of frenzied buying and that penny-pinching spills over into the housing market as well.
The media doesn’t help, when every year we read stories of how much more money a homebuyer saves when buying in winter than any other time of the year.
The winter advantage for home sellers
If you’re like many homeowners thinking of selling in winter you’ve no doubt read the gloom and doom from the media and from real estate amateurs.
It’s true that fewer homes sell in winter than in spring. This makes sense when we consider that fewer homeowners list their homes in winter.
The brave homeowners who do decide to sell find less competition from other sellers and their home is more likely to sell than at any other time of the year.
Best of all?
Winter-sold homes sell for more money and they sell quicker
How can this be?
Homebuyers are more motivated in winter
Think about it: what would motivate someone to buy a house in the dead of winter, especially in areas with wicked weather?
Job transfers are high on the list of reasons, so if you live in an area that receives large influxes of transferees, winter is a brilliant time to sell.
Back to dealing with bargain hunters
So, how should you react when you, as a home seller, receive a ridiculously low offer on your home? First, be prepared that it probably will happen.
Your response to the offer, however, depends on several things, chief among them is the type of market we’re in at the time.
Right now, we’re still in a seller’s market. This means, regardless of the amount of snow on the ground and ice on the driveway, you’re in the driver’s seat. Here are some of your options:
- Entertain the low-ball offer by remaining firm on the price. In other words, counter the buyer’s offer stating that you want full price.
- If you really need to sell the home sooner rather than later, counter the offer by lowering your price by a small amount.
- Ignore the offer. We are in a seller’s market after all and there is still competition for homes in good shape and in desirable areas. If your home is in good condition and in an in-demand area, hang tight for a better offer.
- If the buyer is requesting concessions, grant them but demand full price.
- Accept the offer.
There are other ways to counter an offer to purchase as well, including countering the contract terms.
But, before you choose any of the responses, and depending on how long your home has been on the market, we may want to run a new check of the comparables to ensure that the market value hasn’t changed since you listed the home.
We’re happy to answer any questions you may have about selling your home in winter.
I hope you enjoyed this article. Please let me know if you have any questions. Warren
Hello…I work with both buyers and sellers in the Tri-Valley area of Northern California. The Tri-Valley is comprised of 6 cities: Pleasanton, Livermore, Dublin, San Ramon, Danville, and Alamo. To better understand what each city has to offer, I have created a Pros and Cons video and BLOG for each – (Pros & Cons for Pleasanton, Pros & Cons for Livermore, Pros & Cons for Dublin, Pros & Cons for San Ramon, Pros & Cons for Danville and Pros & Cons for Alamo). If you are thinking about purchasing or selling a home, please reach out to me by text, phone, or email. If it is convenient, I can schedule a Zoom chat so we can discuss your home goals. Wishing you all the best on your home journey. Cheers!
DRE # 01861944
ALL MATERIAL PRESENTED HEREIN IS INTENDED FOR INFORMATIONAL PURPOSES ONLY. THE INFORMATION CONTAINED HEREIN HAS BEEN OBTAINED THROUGH SOURCES DEEMED RELIABLE BUT CANNOT BE GUARANTEED AS TO ITS ACCURACY. SUBJECT MATERIAL MAY HAVE ERRORS, OMISSIONS, CHANGES OR WITHDRAWAL WITHOUT NOTICE. ANY INFORMATION OF SPECIAL INTEREST SHOULD BE OBTAINED THROUGH INDEPENDENT VERIFICATION.