Latest flooring trends for 2021 | Learn what’s in and what’s NOT

Warren Oberholser
Warren Oberholser
Published on June 10, 2021

Hi, I’m Warren Oberholser. I’m a realtor in the East Bay Tri-Valley area in Northern California. My goal is to help both buyers and sellers get maximum results for one of their biggest investments, their home.

Do you want to know what the latest trends are for flooring in 2021? I’m going to discuss everything from carpet to hardwood, what’s in and what’s not.

When you read through a home’s description, that’s listed on the MLS, several things stand out. Stainless steel appliances, granite countertops, and hardwood floors. Listing agents often feature these items prominently under the mistaken notion that these are the end-all, be-all dreams of every potential home buyer. I’ve already posted a BLOG on 2021 Kitchen Trends’, which includes countertops and appliances. In this BLOG, I’ll share with you what I’ve learned about flooring trends so you’ll know what’s in demand and what isn’t for 2021.

I’m going to start with what isn’t

Let’s look at hardwood. Since hardwoods are so often assumed to be the darling of the flooring world, I thought I’d start here. Be ready for some myth-busting. Hardwood floors have been steadily losing their appeal over the past decade.

Hardwood floors have been steadily losing their appeal over the past decade. In fact, “… wood continued to lose share to LVT [luxury vinyl tile] and its cousins,” in new home construction, according to Jonathan Trivers at floorcoveringweekly.com.

In fact, wood continues to lose shares to luxury vinyl tile in new home construction. Floor and Decor, one of the country’s most successful floorings outlets, sells more flooring installation material than it does hardwood flooring.

Armstrong flooring at one time “… owned more than 50 percent of the wood flooring business,” according to Trivers. In 2019 it sold its entire wood flooring line for almost pennies on the dollar.

If consumers aren’t buying something, it’s safe to say that it is no longer popular.

The next is carpet

If you’re thinking of selling your house soon and thought it’d be a good idea to update the flooring, don’t consider carpet. Since I’m using sales as a measure of products’ popularity, let’s look at Home Depot. Last year the company saw a 7.5% decrease in sales of carpet. Lowe’s also “struggled” in carpet sales, according to Trivers. Lowe’s had a similar experience. In an attempt to raise sales volume, both stores offered free, or kind of free carpet installations. Sales didn’t improve. Now, I don’t want to get any hate. If you like carpet and you’re not considering selling your home soon, then, by all means, buy it. Now’s a great time with carpet prices at an all-time low.

How about laminate flooring?

For some time, laminate was one of the most popular floorings to have. It was the ideal way to get the look of real wood at substantial savings. With the explosion in the popularity of luxury vinyl floors, laminate has lost its luster among customers. One of the chief complaints about the flooring is that it has high maintenance. Surprised? Manufacturers and retailers love to tout the fact that the flooring is low maintenance. However, sweeping is not recommended because the dust particles may scratch the flooring. Mopping must be done for the same reason, especially if any moisture intrudes because it can buckle the planks. Yes, laminate flooring requires very little maintenance compared to hardwood floors, but with the introduction of new types of flooring, which gives the same look as laminate yet costs less and waterproof options, this makes laminate less popular.

Okay- Let’s check out tile floors

Yes, one of the best choices for wet areas like laundry rooms, kitchens, and bathrooms. Tile now it can be found in every room in the home and because it can be manufactured from a number of different materials, the color and style available are almost unlimited. Tile flooring’s popularity varies by region. Homeowners in warm climates choose it because it remains cool. Cold weather homeowners avoid it for the same reason. Stone is durable and holds up to abuse, especially with families with pets, but they’re expensive floors and homeowners complain that they’re not only

cold, but they’re very slippery when wet. In 2021, look for stone floors to take a back seat to ceramic tile floors. New methods of manufacturing ceramic tile allow it to mimic natural stone. In fact, some brands offer high-end looks that are impossible to find with real stone.

Last- let’s explore luxury vinyl flooring

There was a time when folks would laugh with the thought of associating vinyl with luxury, but not anymore. Known to the industry as LVT, luxury vinyl tile, the flooring’s popularity grows every year. In the beginning, homeowners avoided the product because of a VOC emission issue.

Now, this has been resolved and several flooring companies now carry an indoor air quality certification. Luxury vinyl tiles and planks are easy to install with glue down, self-adhesive, or snap together process. This makes it quite popular with the do-it-yourself crowd.

Finishes include wood and stone among others.

Other reasons for the floor’s popularity include:

  • It’s easy and softer on the feet than stone
  • Many styles are waterproof, making them ideal for families with kids and pets
  • Luxury floors are just easy to maintain

When it comes to trends, designers, contractors, bloggers can only guess what’s going to be popular for next year. A more reliable method in determining trends is to track a product’s sales over several seasons. In the case of flooring, ceramic tile and vinyl will continue to attract the attention and interest of homeowners and homebuyers in 2021.

I hope this video gives you some new choices to choose from when it comes to replacing your home’s flooring. If you liked this video, please give me a thumbs up, post any questions or comments down below, and if you haven’t subscribed yet, consider doing so. I post new content regularly.

I hope you enjoyed this article. Please let me know if you have any questions. Warren

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Hello…I work with both buyers and sellers in the Tri-Valley area of Northern California. The Tri-Valley is comprised of 6 cities: Pleasanton, Livermore, Dublin, San Ramon, Danville, and Alamo. To better understand what each city has to offer, I have created a Pros and Cons video and BLOG for each – (Pros & Cons for Pleasanton, Pros & Cons for Livermore, Pros & Cons for Dublin, Pros & Cons for San Ramon, Pros & Cons for Danville and Pros & Cons for Alamo). If you are thinking about purchasing or selling a home, please reach out to me by text, phone, or email. If it is convenient, I can schedule a Zoom chat so we can discuss your home goals. Wishing you all the best on your home journey. Cheers!

Warren Oberholser

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Warren Oberholser

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ALL MATERIAL PRESENTED HEREIN IS INTENDED FOR INFORMATIONAL PURPOSES ONLY. THE INFORMATION CONTAINED HEREIN HAS BEEN OBTAINED THROUGH SOURCES DEEMED RELIABLE BUT CANNOT BE GUARANTEED AS TO ITS ACCURACY. SUBJECT MATERIAL MAY HAVE ERRORS, OMISSIONS, CHANGES OR WITHDRAWAL WITHOUT NOTICE. ANY INFORMATION OF SPECIAL INTEREST SHOULD BE OBTAINED THROUGH INDEPENDENT VERIFICATION.

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